McLaren Chicago partnered with Digital Titan to create a video for their sponsorship of the Prime Fight Promotions PPV livestream. The goal was to deliver a sleek, high-energy spot that reflected the brand’s luxury and performance all within a fast turnaround window.

With winter conditions preventing road footage, our team adapted quickly, filming entirely on-site at the McLaren dealership in a single day. Using rotating lights and creative camera movement, we crafted the illusion of the car in motion while maintaining the dramatic feel of a driving sequence.

From concepting and scripting to storyboarding, filming, and post-production, Digital Titan handled the project end-to-end. The final spot highlighted our agility and versatility as a production team, delivering a polished piece that seamlessly elevated McLaren’s presence during the live broadcast.